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Social Media Editor

Department: Brand Marketing
Location: Santa Monica, CA

One by one, we are leading a movement to a future where all beauty is clean beauty. We are powered by people, and our collective mission is to get safer products into the hands of everyone. Formulate, advocate & educate— that’s our motto for creating products that truly perform while holding ourselves to unparalleled standards of safety.

Why? It’s really this simple: Beauty should be good for you.

SOCIAL MEDIA EDITOR 

  • Write all editorial content for social and owned channels.
  • Create a social copy  style guide
  • Work closely with departments (i.e. merchandising, marketing, and customer care) to develop on-brand themes and copy while maintaining consistent brand voice.
  • Write, develop, and strategize online content production and work with Social Designer and Social Strategist on scheduling.
  • Generate, edit, publish as needed, and share content daily (original text, images, video, and HTML Wordpress blog).
  • Create and implement social media marketing plan and editorial calendar.
  • Work with Community Manager to communicate with outside contributors as it relates to content creation, including influencers, Beautycounter Consultants, HQ employees.
  • Collaborate with other departments to manage company reputation, coordinate promotions, and increase reach.
  • Manage and write copy for all social media channels, including content creation, event posts, and industry-related articles, establishing and maintaining a consistent tone and voice for the desired audience.
  • Effectively collaborate with all departments to assess project needs, brainstorm ideas, and generate innovative content.
  • Efficiently work within tight deadlines to manage projects and write accurate, concise, and well-polished copy with strong calls-to-action.
  • Maintain up-to-date knowledge of industry trends, account services, and client challenges in order to create the most accurate and compelling copy.
  • Be able to work quickly & efficiently, and adapt to last-minute changes or additions to the content schedule.
  • Work closely with Head of Content to develop editorial stories and themes for each month and season.

REQUIREMENTS: 

  • BS/BA in English, Journalism, Communications, or a related field.
  • Minimum 2 years writing or editing experience.
  • 2+ years' experience in digital marketing and social media 
  • Possess a social mindset. He/she should be a conceptual writer with an interest in journalism.
  • Must be comfortable with using an editorial approach and should be an engaging story teller.
  •  Effective communication skills and ability to interact well with colleagues.
  • Impeccable attention to detail and quality assurance (zero tolerance for spelling errors and poor grammar).
  • Strong prioritization, time management and excellent organizational skills.
  • Must be results-oriented and possess an entrepreneurial spirit that thrives in a demanding, fast-paced environment.
  • Strong understanding of the target audience and industry trends.
  • Proficiency with computers, especially content management software, social media platforms, MS Office, basic understanding of HTML, InDesign, Content Management Systems, Microsoft Word and Excel.
  • Strong familiarity with the business applications of social media platforms (Facebook, Twitter, YouTube, LinkedIn, etc.).
  • Understanding of social media metrics; able to interpret the results and take action to increase effectiveness of social media campaigns.

*** Please include a link to portfolio and/or writing sample

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